Results We've Achieved

• Speartheaded work with provider cloud-cased IVR services to re-launch service offering, generating 500% more leads through improved digital marketing and webinar program. Grew marketing ROI by 25%. 

• Grew leads 4X with new trade show strategy for a wood-products manufacturer. Included new branding, a more effective exhibit, direct mail program and interactive presentations. Also advised with strategy for entering new channel and improving branding, messaging and culture. 

• Helped manufacturer of public safety equipment successfully enter new market by researching buyer behavior and creating new messaging and branding and implementing changes to sales process and demand generation. Generated revenue 25% above projections.

• Advised B2B software start-up on marketing and sales strategy, and implementing a successful sales culture. Sales grew 27% over plan during the engagement. 

• Reduced sales cycle 30% for SaaS company by identifying problems in the funnel and sales process and target market research. Implemented new marketing automation and CRM systems. Re-engineered channel partners program and improved coordination for sales process. 

• Helped professional services firm grow revenue by 32% through new offerings and improved sales process. Introduced operational changes that saved 45% of revenue as a result of customer feedback.

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